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David Beckham Promoting Sands in Singapore and Macau

World-renowned retired soccer celebrity David Beckham (center) watches Manny Pacquiao battle Brandon Rios during the Venetian Macao in November. (Image: Reuters/Tyrone Siu)

It must be nice to be so famous, so adored, as possible pretty much sell anything to anyone for any cost. And not that he needs the money with an estimated net worth of $300 million, but such is the situation for iconic retired soccer star and universally recognized hottie David Beckham a man that is therefore high in the celebrity galaxy he and wife/former Spice Girl Victoria were on the short list to attend Prince William’s wedding, after all.

Branding Sands

Now Beckham seemingly have carved a niche for himself as a sort of mercenary promoter for hire, and the latest taker is Las Vegas Sands Corporation, which is making usage of Beckham’s charm, visual appearance and international adoration to market their gambling enterprises in both Singapore and Macau.

While there’s no term on what sort of fee Beckham commands for this type of thing which could include anything from being seated front and center at a Manny Pacquiao Brandon Rios fight at the Venetian Macau to going to a Marina Bay Sands charity event in Singapore we can imagine he does not work properly for cheap these days.

Beckham may not really have to do much but show up and get TV coverage, but for Sands, it’s still a good deal. The largest casino operator in Macau remains stymied by mainland Chinese advertising prohibitions, which forbid any casino promotion or gambling whatsoever. So Beckham’s videogenic good looks combined with the huge popularity of soccer in China are techniques for getting their four Macau properties more exposure.

‘He was involved with our very successful Sands for Singapore community festival. His participation inspired the young adults he met with as well as the area charities that benefited from his generosity,’ said George Tanasijevich, Marina Bay Sands’ president and chief executive officer.

‘[Beckham can help us] as we aggressively explore opportunities to further expand our presence in Asia,’ added Sands president and CEO Michael Leven in a released statement.

Upscale and Debonair Is A Good Fit

Beckham is really a natural fit for Sands; together with his rugged, yet refined good looks and aura, and title recognition that appears to cross all ages and nationalities, he is an instantaneous media-grabber at any event. With Marina Bay touting itself as having the world’s largest casino inside a posh built-in resort that features high-end shopping and restaurants, and the Venetian Macao being promoted as Asia’s largest gaming and activity center, a globally recognized name and face like Beckham’s would appear to become a perfect match for their need to be seen and covered regularly and in all media.

On the top of all that, Beckham himself a father of four with wife Victoria appears to have a natural rapport with kids, which is wonderful for public relations and community feel-good tales.

In November, the superstar met with 100 kiddies during the Venetian Macao, where he posed for pictures with them; the youngsters represented many different charitable teams, through the Macau Special Olympics to the Association of Rehabilitation of Drug Abusers of Macau. After the photos, Beckham gave an hour-long interview to an eager press contingent.

Sands Corporation claims they also intend to use Beckham to advertise their dining and luxury shopping outlets at their casinos that are various. Beyond that, the business isn’t saying much about how their partnership with Beckham will unfold down the line, and neither is Beckham himself.

Want to Spend New Year’s Eve in Vegas? Bring A Lot of Cash

Las Vegas is often a spectacle on New Year’s Eve, with a massive Strip-wide pyrotechnics display.

Next to possibly New York’s Times Square, nowhere in the global world states ‘New 12 months’s Eve’ like Las Vegas. In a populous town that’s built on booze, intercourse and gambling, whom doesn’t desire to bring in 2014 where in fact the party never prevents?

Obviously, that is exactly what the Las Vegas Convention and Visitors Authority (LVCVA) is counting on, because in Las vegas, nevada, brand New Year’s Eve is big, big business. This year, LVCVA is expecting some 335,000 wild and crazy revelers to arrive, and it very close to last year’s numbers with them comes an anticipated nongaming revenue of about $213 million, which makes.

Guests Will Pay dollar that is top

That’s still pretty very good news, though, according to LVCVA senior vice president of advertising Cathy Tull. She says that the numbers remain up from two years ago, whenever about 314,000 tourists earned some $192.6 million in nongaming spending. Naturally, a reasonable number of that is liquor, marked up sometimes because much as 2,000 % per bottle in the fancier nightclubs in town and that is on a normal evening, so possibly even more for brand New Year’s Eve.

Rooms in hotels are making bank, that’s for sure; by having a 98 percent occupancy price over the board and virtually all properties will demand a stay that is minimum of nights to get in. Place prices is going to be maxed down to boot, and if you do not have your reservation yet, chances are, you might be away from fortune before you even arrive in this gambling mecca.

Require a examine what you are likely in for? Well, a deluxe king over at Mandalay Bay undoubtedly a higher-end Strip home will run you close to $527, before tax and extras. You can watch the massive city-wide fireworks display while sipping insanely upcharged champagne from the comfort of your own window if you want to go a bit more ‘budget’, you’d be shelling out $409 at minimum for a coveted Strip view room at Planet Hollywood where. a similar scenario over at Treasure Island mid-Strip will run you a mere $386 per evening.

Entertainment Galore

Of course, few people expect to be New that is spending year Eve couched up in their spaces, and also the town makes big bucks on fancy prix-fix dinners, lavishly decked out nightclubs, and headliner activity on top of that. Depending on your own age range and exactly what your idea of ‘fun’ is, there’s something for everyone.

‘[Our Trump rooftop pool deck] is remarkably popular,’ said Trump International marketing supervisor Jason Demuth. ‘ Our focus is service, so we do not charge for music or entertainment on our home. So we have free champagne toast. I think that’s kind of unique.’

Of course, by ‘complimentary’, you’ll usually assume the charge is created in elsewhere in Vegas; plus, that is just for your very first glass, and who may have one glass of anything in Las Vegas? Because of this privilege, you’re going to be spending $334 an at trump night.

Because regarding the demand and overflow, numerous high-end gambling enterprises from the Strip that typically cater to more of a locals crowd will also be recharging top dollar for their rooms. For example, Station Casinos now better known by the public as the initial online poker providers in Nevada via their UltimatePoker.com site is charging $300 a night for a Green Valley Ranch stay or $480 for the Red that is elegant Rock, both far off the Strip. Due to the valley geography of Las Vegas, visitors will probably be able to see all of the primary fireworks, albeit from a distance, of program.

In the event that you want to stay downtown, amidst the neon spectacular that is the Fremont Street Enjoy, anticipate to dole out $329 at the chi-chi Golden Nugget or $200 at the Golden that is not-so-much Gate. Even the budget properties in city will milk you dry: a South Las Vegas Strip Super 8 Motel wants $322 total for a two-night minimum, while the same deal at a Best Western on Paradise ( the road on which the Convention Center sits) will run you $387 for the two nights. And practically all among these properties were already sold out by mid-December.

As for entertainment, there’s whatever you want, from high-brow to low-brow, and everything in between. Downtown’s elegant new arts center, the Smith Center, features singer that is squeaky-voiced Chenoweth for a New Year’s Eve songfest beginning at 9 p.m., with tickets operating about $60 each. The flashy Fremont Street Experience more of a beer than champagne crowd overall will host a Downtown Countdown by having a variety of headliners, including bad boy Vince Neil and Papa Roach; tickets are $40.

A few normally scheduled casino headliners will make more on simply New Year’s Eve. The just-opened Britney Spears show ‘Piece of me personally’ may be going at Planet Hollywood, as will Maroon 5 at Mandalay Bay and Bruno Mars at the Cosmopolitan.

Needless to say, it’s not New Year’s Eve in Las Vegas without the massive pyrotechnics display, placed on with enormous preparation each year by the iconic Grucci family. In 2010, you could expect an eight-minute, multi-property run from seven Strip rooftops, from downtown’s Stratosphere up to the Strip’s Caesars Palace, and everything in between.

Maintaining Them on Site

The part that is hardest for each property is capturing those valuable tourists bucks; to that end, one-upmanship is the name associated with game. Sufficient reason for New Year’s Eve hitting on a this year, most have tried to lure guests in the weekend before for maximum dollar output tuesday.

‘They all make an effort to gear to something you cannot get somewhere else. Each one of the properties is trying to cater activities for their guests which will keep them on property,’ stated LVCVA’s Tull.

If spending plan is not any consideration, for example, you can wine and dine during the Le that is high-end Cirque Bellagio (of ‘Ocean’s Eleven’ popularity) for just $495 per person; for that, you’ll be dining like Henry VIII himself on a dinner of lobster salad with a truffle vinaigrette, wild Atlantic turbot, Kobe beef ox end timbale and a fantasy dessert indian dreaming slot gratis. Perhaps you think that high-ticket price would add liquor, but you would be mistaken; if you’d like wine pairings with your meal, tack on another $150 per person. And keep in mind, with taxes and an expected minimum 20 per cent gratuity for everyone you encounter, your bill could easily become pushing the thousand-dollar mark by the time you’re done.

And if after all your partying, you want some room service breakfast delivered the morning after, it is possible to have that also for another fee that is staggering. But whenever you feel like toast after a evening of hard partying, what’s another $100 room solution charge, after all?

Melco Crown Sets Apart $340 Million Loan for Philippines Casino

Melco Crown Entertainment is preparing to forge ahead using their Phillipines casino, City of Dreams, in Manila

Macau-based Melco Crown (Philippines) Resorts Corp. is readying a loan of $340 million to help secure the future of its resorts and gambling enterprises band of businesses, MCE Leisure Corp., to be able to expedite the completion regarding the populous City of Dreams Manila integrated resort and casino project.

The loan that is massive been gathered from shareholder MCE (Philippines) Investments Ltd., and will behave as a book for MCE Leisure in case the business’s issued senior notes are declined.

‘The shareholder loan is intended to be considered a back-up center arrangement and it is presently expected that it’ll just be utilized by the borrower in the unlikely event that the senior notes providing consisting of P15 billion aggregate principal level of five percent senior notes due 2019, which was priced on December 19, will never be completed,’ explained Melco Philippines in its disclosure to the Philippine Stock Exchange last week.

Loans in Place

Melco Crown told the Philippine inventory Exchange that the organization would allow the leisure group to borrow the sum from MCE Leisure (Philippines) Corp. which will be guaranteed in full by Melco Philippines, MCE Holdings (Philippines) Corp. and MCE Holdings No. 2 (Philippines) Corp., each of that are subsidiaries of the Macau-based operator.

City of Dreams Manila the estimated $1.3 billion incorporated casino, hotel, entertainment and retail resort is currently under construction by MCE Leisure Corp. in partnership with Belle Corp. and is anticipated to open its doors midway through 2014.

Belle Corp. is owned by Chinese Filipino billionaire tycoon Henry Sy, whom owns business interests in retail, home, banking and hospitality, among areas, and it has been nicknamed the Philippines Retail King.

Following on the heels of Enrique Razon’s Solaire Resort and Casino which started its doors last March City of Dreams Manila will be the 2nd of four integrated resorts and casinos to open in Entertainment City, and will feature 365 gaming tables, 1,680 slot machines, and a further 1,680 alternative electronic gaming devices for its guests.

Besides the casino side of the resort, City of desires Manila is also set to feature luxury hotel accommodation and high-end shops, too being a family members entertainment center, premium restaurants and an exuberant nightlife.

Contingency Monies as Backup

With only around six months until the expected completion date, the project’s developers are going to inhale a little easier realizing that the funds are available for capital and financial obligation settlements, details of which are set to be issued at the end of January.

And since Melco Crown are going to be trying to cover all feasible hindrances to the project, making sure money that is enough available if the financial obligation papers fail to yield the anticipated returns through a contingency plan seems like a smart move if they want the doors to open in schedule as expected..

‘It is money well spent and the end product is often times that,’ said Lawrence Ho, chief officer that is executive of Crown Entertainment, to reporters.

Once the country’s gambling market generally seems to be growing ever much more popular, the $340 million loan which would be supported with equity according to Melco Crown will certainly come in handy to ensure that City of Dreams Manila lives as much as the expectations of industry.